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Sample Lab

Sample Lab is a shop which collects only samples of newly launched products. From juice, sapliment, food  to drink such as chu-hi. You have to pay 1300yen (about 11USD) for annual resister fee, yet you can take 10 items per day for free. Some samples require you to answer certain questions to take. Location: Omotesando/Harajuku area.

the LGBT market - oh my!

"Japan has an estimated 2.74 million people who are either lesbian, gay, bisexual or transgender, and in terms of targeting a niche market, they have a combined purchasing power of 6.64 trillion yen -- the equivalent of the nation's liquor consumption."  click here for full article

soko-soko vs. bari-bari

according to the march issue of Nikkei Women, there are 2 groups of women in japan. the SOKO-SOKO type and the BARI-BARI type. (brought to us by NaokoNews. Thanks Naoko-san!)